SEO Meta Descriptions and Tiles When those of us who are not data analysts hear about anything to do with ‘data’ we immediately think – dry, boring, a ton of math and a whole lot of ‘not understanding’. That reaction is understandable, not many of us are built for that sort of thing. Meta Data,…
Meta Tags SEO – How to Audit and Optimize your Meta Title and Description Meta Tags SEO is an aspect of digital marketing that never seems to diminish in importance. This should not come as too much of a surprise as properly written meta descriptions can help improve a site’s search visibility, thereby resulting in…
How to do keyword research – The most important part of SEO Ever wondered how to do keyword research? The first thing you must know is, your SEO efforts all hinge on how strong your keyword research game is in the end. This is a fact that has slowly disappeared in the background as people struggle…
What Is PPC Advertising? One method of Internet marketing that you may hear about is PPC advertising, which a lot of people will tell you can generate quick results and good returns – which it can! If, that is, your PPC advertising is done correctly. PPC is an acronym for “pay per click,” a type…