eCommerce Web Design

Leverage quality and innovative web design to boost sales

The aesthetics and function of your site can dictate whether or not your website converts at a high rate. How your design looks and how well your site performs can significantly impact your company’s bottom line. An eCommerce website has many layers that you won’t find on a basic website. This includes having a storefront, a payment processor, an integrated inventory system, and a dispatch system to send everything out.

Our agency has designed some of the best-performing eCommerce sites for over ten years. We’ve partnered with clients to develop sites that boost sales and maximize profits throughout our time creating high-converting sites. Continue reading to learn how our staff full of eCommerce experts can help you maximize your Returns On Investment with a brand new and high converting design.

Ways To Improve Your User Engagement

Share Relevant Content

One key thing you need to do is share high-quality content. You want to share content across all platforms, including your site, through blog posts and on social media platforms. Anyone who learns from you and finds your content resourceful will continue to return for more. Better yet, they will treat your site as an authority site and refer other people to it. This can help position you as an authority in your niche.

Implement Intuitive Navigation Into Your Site

One of the downfalls of many sites is having complex navigation. You want people to efficiently and effectively navigate your website to find what they are looking for. If your website has poor navigation or poor structure, they’ll bounce off it right to your competition.

Cover All Platforms and Vendors

You want to cover every platform possible. Many users will use all kinds of devices to conduct their research and make their buying decisions. Because of this, you need to optimize your site across all platforms.

Focus On Your CTAs

Every website needs to have optimized CTAs. A CTA or “Call To Action” is a visual cue that will dictate what you want the user to do. It could be filling out a mini forum or even purchasing a product. You will see CTAs like “Buy Now” or “Contact Us.” These CTAs give the user a clue as to what they should do next.

Focus On The Imagery You’re Using

Most people are visual beings. As a result, the imagery that you use on your website can dictate how your website is perceived. Beyond the actual design of your site, you need to focus on improving your website’s imagery. Every website needs to have high-quality photos included. You want photos that users can effectively see up close. You want them to zoom in to inspect the product as they would in a store. You can also include lifestyle photos to show them how the product looks when used.

Your eCommerce site’s overall success or failure is dependent on how well you can engage with your traffic. You want your website to provide actionable, relevant, and high-quality content. You also want it to be easily navigated with optimized and intuitive navigation.